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Courtney Goudswaard
Head of Content (Best Mates with Kendrick The Intern)
About
Courtney Goudswaard
Courtney helps Kynship with all things content marketing.
Articles by
Courtney Goudswaard
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Influencer Marketing
February 7, 2024
The Power of Celebrity: How A-List Talent Grew HexClad with Jason Panzer
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Influencer Marketing
January 23, 2024
The Power of Product Seeding with Matt Bertulli
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Influencer Marketing
January 9, 2024
Navigating Influencer Marketing: Haven Athletic's Strategic Insights for Emerging Brands
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Influencer Marketing
January 9, 2024
Building a Million-Dollar Influencer Program: Lessons from Lily Comba
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Paid Media
September 12, 2023
The Timeless Power of Creative: How to Get More of It & Scale Profitably
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Paid Media
August 10, 2023
Playing the Cost Cap Game: Kynship's Winning Formula for Boosting Ad Performance
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Influencer Marketing
June 9, 2023
Introductory Guide to AI in Influencer Marketing
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Influencer Marketing
May 15, 2023
10 Most Impactful Types of Influencer Marketing Tactics to Boost Your Results
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Influencer Marketing
May 3, 2023
Zero to 3,500 Ambassadors: Caraway's Influencer Marketing Program Driving Explosive Growth
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Influencer Marketing
May 15, 2023
Influencer Marketing Statistics, Trends & Projections in 2023
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Influencer Marketing
May 15, 2023
How Ridge Allocates Their Influencer Marketing Budget
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Influencer Marketing
May 15, 2023
Learn How Purdy & Figg Cleaned Up with Micro-Influencers
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Influencer Marketing
January 24, 2023
Whitelisting: An Influencer Strategy You Can't Ignore
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Influencer Marketing
November 3, 2022
3 Low-Cost Campaigns You Must Run to Win BFCM ft. PostPilot
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Influencer Marketing
May 15, 2023
Influencer Marketing in a Recession: Here's Why You Should Spend More, Not Less
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Influencer Marketing
October 4, 2022
Does B2B Influencer Marketing Work? Expert Advice for Brands Getting Started
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Paid Media
June 20, 2023
TikTok Spark Ads: Why They Are Worth It & How To Create Them
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Paid Media
July 4, 2023
Creative Testing Best Practice Guide: How To Turn Creative Into Winning Ads
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Influencer Marketing
April 18, 2024
What You Should Include In An Influencer Contract + Template To Customize Your Own
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Influencer Marketing
August 17, 2023
Connecting with Micro-Influencers: Why Brands are Turning to Authentic Advocates
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Influencer Generated Content
April 18, 2024
How to Create An Influencer Brief That Guides (Not Directs) Winning Creative
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Influencer Marketing
April 11, 2023
Quick Guide To Influencer Marketing
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Influencer Marketing
August 22, 2022
Why "Pay-for-post" Doesn't Make Sense & What You Should Do Instead
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Influencer Marketing
January 26, 2023
10 Reasons Why Your Influencer Marketing Isn't Working
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Influencer Generated Content
October 3, 2022
Content Creators vs. Influencers vs. Studio: Which One Should You Work With?
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Influencer Marketing
April 11, 2023
What Does an Influencer Marketing Agency Do? All Your Questions Answered
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Influencer Marketing
October 4, 2022
Your Actionable Guide To Using TikTok Creator Marketplace
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Influencer Marketing
July 18, 2023
How to Ace Influencer Outreach: A Comprehensive Guide to Connecting with the Right Creators
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Influencer Marketing
July 5, 2023
How To Get Started With Influencer Affiliate Marketing & The Platform We Recommend
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Influencer Generated Content
November 2, 2022
User-Generated Content Campaigns: 4 Brand Examples, Results & Why They Work
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Influencer Marketing
April 11, 2023
10 Influencer Marketing Trends That Should Influence Your Strategy in 2023
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Influencer Marketing
November 3, 2022
Guide to Creating An Unstoppable Influencer Marketing Strategy
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Influencer Marketing
May 15, 2023
Influencer Rates in 2023: Understanding the Costs & How To Negotiate Pricing
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Influencer Generated Content
March 22, 2023
How To Get Quality User-Generated Content (UGC)
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Influencer Generated Content
April 11, 2023
What is User-Generated Content (UGC)? And Why Do I Need It?
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Influencer Generated Content
November 2, 2022
Asking For Content Rights: A Bible For Ecommerce Brands To Stay Out Of Trouble
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Influencer Marketing
October 3, 2022
Sponsored Posts: What You Need to Know About Getting Sponsored Content and Maximizing the Return
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Product Seeding
May 12, 2022
How Create The Most Memorable Unboxing Experience To Win Over Influencers
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Paid Media
June 28, 2022
Influencer Whitelisting: Advertising Your Brand Through an Influencer's Social Media Account
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Influencer Generated Content
April 11, 2023
Influencer-Generated Content: Why it Outshines User-Generated Content & How Your Brand Should Use It
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Influencer Marketing
August 22, 2023
How Many Followers Are Real: Conducting a Fake Followers Audit on an Influencer’s Account
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Paid Media
May 30, 2023
Mastering Facebook Advertising: A Comprehensive 3-Part Mini Course For Paid Media Success
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Influencer Marketing
October 18, 2022
Getting Started With TikTok Influencer Marketing
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Product Seeding
October 18, 2022
A Start To Finish Guide: Contacting Influencers (Plus Free Email Template)
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Product Seeding
January 30, 2023
Influencer Management: 4 Ways to Excel at Influencer Relationships
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Product Seeding
April 11, 2023
How to Find Influencers To Promote Your Brand
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Paid Media
October 18, 2022
Influencer Marketing KPI: Measuring Success in 4 Steps (And 3 Tips to Amplify It)
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Product Seeding
January 23, 2024
Best Practice Guide To Product Seeding: How To Launch Your Own Influencer Seeding Campaign
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