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Meanwhile, your competitors are growing faster than you...
"M&Ms strives to create a world where everyone feels they belong, and the Kynship team helped us deliver on that purpose by finding influencers that bring our brand to life in a genuine and authentic digital format. By executing influencer seeding programs that meet our brand guidelines, Kynship has helped us generate tons of valuable UGC driving awareness and conversions for the M&Ms DTC business."
We believe product seeding (sending your product out for free) is the foundation of every effective influencer marketing program. Our approach is simple: we build your community of influencers on giving, not asking.
Here is our philosophy of working with influencers: value them as creators much more than distributors. Influencer’s content creation ability is their most valuable asset in comparison to their organic social as a mechanism for distribution.
In comparison to organic social serving as the beginning and end of your influencer activations, we specialize in redistributing influencer content within your Facebook ad account. Instead of likes or reach, we’re judging performance on ROAS and purchases.
"I’ve worked with a lot of agencies and Kynship has been without a doubt the best agency I have found. Efficient processes, great communication, really wonderful people and most importantly they back it up with elite performance."