We reduce customer acquisition costs for 8-9 figure ecommerce brands.

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Growing your DTC brand is getting harder and harder...

At Kynship, we connect DTC brands with a wide range of influencers and content creators. Our influencer agency's success is built on a philosophy of giving, not asking. That means:

High CAC
iOS updates
Over-reliant on LTV
Lack of organic awareness (TOF)
A pipeline of quality creative is time consuming and expensive.
CAC:LTV is confusing

Meanwhile, your competitors are growing faster than you...

Out with the old...

Traditional Paid Social
Always asking YOU for more creative
Retainers unrelated to performance
Junior media buying
Focused on ROAS vs profitability
Limited creative strategy and testing
Traditional Influencer Marketing
Prides themselves on vanity metrics
Provides software without execution
Offers confusing deal structures
Lacks visibility into ROI
Allows no transparency
In with the new...
Drives organic customer acquisition to boost your bottom line
Produces hundreds of influencer assets to fuel your ad account
Achieves profitable performance or we don’t get paid

Integrated Creative and Media Buying Approach

At Kynship, we break free from the human bias inherent in media buying by launching every asset we source, free from ego or opinion.

Our approach combines rapid dynamic creative testing with a cost cap bid strategy, prioritizing your brand's sustainable growth.

You gain the upside of scaling winners that hit profitable metrics while avoiding the downside of spending on underperforming ads, ensuring no opportunity goes untapped.

"M&Ms strives to create a world where everyone feels they belong, and the Kynship team helped us deliver on that purpose by finding influencers that bring our brand to life in a genuine and authentic digital format. By executing influencer seeding programs that meet our brand guidelines, Kynship has helped us generate tons of valuable UGC driving awareness and conversions for the M&Ms DTC business."

Jarid Lukin
Global Sr. Director, M&Ms

"Consumers are getting numb to the countless ads they see every day as they scroll. Stale creative and paid influencer posts that lack authenticity aren’t helping the rising acquisition costs that most brands are seeing.
Kynship did an awesome job seeding our products to influencers so that we could get genuine feedback and responses. Most people felt compelled to post on their social channels for free. No scripts. No BS. After the campaign, we had hundreds of pieces of user-generated content for our paid ad campaigns. Kynship did exactly what they said they would. I highly recommend them."

Jason Barbour
Metabolic Meals CEO

“Because of the influencer marketing strategy that Kynship executes for us on a monthly basis, we have already scaled the company up to a $2M brand. In the first three months, we were able to lean heavily on these tactics to become a part of Shopify's top 1% of fastest growing companies.

Paul Jackson
Founder, Animal House Fitness

"Working with Kynship was a joy. We approached them because of their unique perspective and approach with integrating paid social and seeding campaigns and the performance did not disappoint. Highly recommend Kynship, especially if you’re looking to move beyond the 'standard' paid social campaigns and approach more from a wholistic business perspective."

Shane Vaughn
Director of Ecommerce, Blendtopia

"M&Ms strives to create a world where everyone feels they belong, and the Kynship team helped us deliver on that purpose by finding influencers that bring our brand to life in a genuine and authentic digital format. By executing influencer seeding programs that meet our brand guidelines, Kynship has helped us generate tons of valuable UGC driving awareness and conversions for the M&Ms DTC business."

Jarid Lukin
Global Sr. Director, M&Ms

Saving you time, money, and your sanity.

Slow, Expensive, Disjointed
VS
Rapid, Cost-Effective, Integrated

You're in good company

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our 3-phase blueprint

An Influencer Marketing strategy that grows your revenue

Product seeding

We believe product seeding (sending your product out for free) is the foundation of every effective influencer marketing program. Our approach is simple: we build your community of influencers on giving, not asking.

Influencer generated content

Here is our philosophy of working with influencers: value them as creators much more than distributors. Influencer’s content creation ability is their most valuable asset in comparison to their organic social as a mechanism for distribution.

Facebook & Instagram ads

In comparison to organic social serving as the beginning and end of your influencer activations, we specialize in redistributing influencer content within your Facebook ad account. Instead of likes or reach, we’re judging performance on ROAS and purchases.

"I’ve worked with a lot of agencies and Kynship has been without a doubt the best agency I have found. Efficient processes, great communication, really wonderful people and most importantly they back it up with elite performance."

Jack Rubin
Co-Founder & Co-CEO of Purdy & Figg

“Because of the influencer marketing strategy that Kynship executes for us on a monthly basis, we have already scaled the company up to a $2M brand. In the first three months, we were able to lean heavily on these tactics to become a part of Shopify's top 1% of fastest growing companies.

Paul Jackson
Founder, Animal House Fitness

"Consumers are getting numb to the countless ads they see every day as they scroll. Stale creative and paid influencer posts that lack authenticity aren’t helping the rising acquisition costs that most brands are seeing.
Kynship did an awesome job seeding our products to influencers so that we could get genuine feedback and responses. Most people felt compelled to post on their social channels for free. No scripts. No BS. After the campaign, we had hundreds of pieces of user-generated content for our paid ad campaigns. Kynship did exactly what they said they would. I highly recommend them."

Jason Barbour
Metabolic Meals CEO

"M&Ms strives to create a world where everyone feels they belong, and the Kynship team helped us deliver on that purpose by finding influencers that bring our brand to life in a genuine and authentic digital format. By executing influencer seeding programs that meet our brand guidelines, Kynship has helped us generate tons of valuable UGC driving awareness and conversions for the M&Ms DTC business."

Jarid Lukin
Global Sr. Director, M&Ms

"I’ve worked with a lot of agencies and Kynship has been without a doubt the best agency I have found. Efficient processes, great communication, really wonderful people and most importantly they back it up with elite performance."

Jack Rubin
Co-Founder & Co-CEO of Purdy & Figg

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