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At Kynship, we connect DTC brands with a wide range of influencers and content creators. Our influencer agency's success is built on a philosophy of giving, not asking. That means:
This philosophy has allowed us to develop a 3-phase blueprint that grows brands through the use of influencers.
It’s easy to get lost when starting with influencer marketing. There is so much noise in the space (courses, agencies, etc.) trying to "help"—only leading to more confusion.
At Kynship, we’ve connected thousands of influencers with brands and have visibility into over $350,000,000 in paid media. And that’s allowed us to build:
We believe product seeding (sending your product out for free) is the foundation of every effective influencer marketing program. Our approach is simple: we build your community of influencers on giving, not asking.
Here is our philosophy of working with influencers: value them as creators much more than distributors. Influencer’s content creation ability is their most valuable asset in comparison to their organic social as a mechanism for distribution.
In comparison to organic social serving as the beginning and end of your influencer activations, we specialize in redistributing influencer content within your Facebook ad account. Instead of likes or reach, we’re judging performance on ROAS and purchases.