ProfitPilot System
At Kynship, we understand the challenges that come with scaling your brand and achieving profitability. That's why we've developed the ProfitPilot System—a comprehensive approach combining precise financial forecasting, creative strategy, and conversion optimization to help your brand navigate the complexities of customer acquisition and drive your business towards new heights of profitability and growth.
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The Kynship System is made up of 3 key stages: Forecasting, Creative and Conversion
Forecasting
Where am I?
Where do I want to go?
What do I want to achieve?
Forecasting is about knowing where you stand and where you want to go.
We analyze your brand’s:
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We then use your data and our experience to set realistic targets tailored to your brand’s profitability goals.
Creative
The best-performing ads aren’t just from influencers, branded assets, user-generated, or customer-generated content. It's all of it—human-forward content. The key is to launch it all. Too much perfection slows progress. It takes A TON of creative testing to get to a point where you can justify being picky with creatives in your ad account — most 8-9 figure brands are nowhere close enough to this "creative bias" cutoff.












Conversion
We use your forecasted targets to create a paid media strategy that ensures every dollar spent drives profitable growth, while eliminating attribution headaches per channel.
Our strategy isn't just "set-and-forget." We continuously monitor, adjust, and optimize your campaigns, making sure they meet your Acquisition Marketing Efficiency Ratio (aMER) targets. This way, we maximize your ROI and keep your ad spend always working hard for you.
How Kynship Took WildBird from Plateau to Profit
“Kynship is more of a growth partner, not just a typical ad buyer working in the background. Be ready to dive into the spreadsheets and get into the numbers with them. They know how to look at the numbers with a benchmark perspective having seen so many brands. Having the Kynship team onboard has really helped us guide specific targets across all channel partners.”

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Why choose The Kynship System?



