ProfitPilot System

At Kynship, we understand the challenges that come with scaling your brand and achieving profitability. That's why we've developed the ProfitPilot System—a comprehensive approach combining precise financial forecasting, creative strategy, and conversion optimization to help your brand navigate the complexities of customer acquisition and drive your business towards new heights of profitability and growth.

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An Ecommerce growth agency that scales new customer revenue (efficiently).

Is this you?

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Caught between the trade-off of losing profitability by spending more or stagnating by not spending enough?
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Nailed your product-market fit, but facing an uphill battle with growth?
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Finding it tough to source enough high-performing ad creative?
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Working hard to acquire new customers without sacrificing profitability?
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Implementing cost controls but still not achieving the performance you need?
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The Kynship System is made up of 3 key stages: Forecasting, Creative and Conversion

Forecasting

Where am I?

Where do I want to go?

What do I want to achieve?

Forecasting is about knowing where you stand and where you want to go. 

We analyze your brand’s:

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Acquisition data
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Recent customer return rates
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Seasonality & spend analysis
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aMER across all advertising channels 
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Per product SKU/per offer unit economics 

We then use your data and our experience to set realistic targets tailored to your brand’s profitability goals.

“I was very impressed with the forecasting that Kynship provided. Their spreadsheets probably had 15 pages of our brand’s micro and macro economics. Super helpful in helping us understand overall strategy in our ad spend that would lead us to our goals.”
Brand owner
David Menzel
Co-Founder and CEO, Saltyface

Creative

The best-performing ads aren’t just from influencers, branded assets, user-generated, or customer-generated content. It's all of it—human-forward content. The key is to launch it all. Too much perfection slows progress. It takes A TON of creative testing to get to a point where you can justify being picky with creatives in your ad account — most 8-9 figure brands are nowhere close enough to this "creative bias" cutoff. 

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Conversion

We use your forecasted targets to create a paid media strategy that ensures every dollar spent drives profitable growth, while eliminating attribution headaches per channel. 

Our strategy isn't just "set-and-forget." We continuously monitor, adjust, and optimize your campaigns, making sure they meet your Acquisition Marketing Efficiency Ratio (aMER) targets. This way, we maximize your ROI and keep your ad spend always working hard for you.

61%
reduction in CAC
395%
increase in new customer revenue
17.5
%
of maintained profitability over consecutive months for WildBird
-
25
%
reduced CAC for Supergut
+
250
%
growth in new customer revenue for Purdy & Figg

How Kynship Took WildBird from Plateau to Profit

“Kynship is more of a growth partner, not just a typical ad buyer working in the background. Be ready to dive into the spreadsheets and get into the numbers with them. They know how to look at the numbers with a benchmark perspective having seen so many brands. Having the Kynship team onboard has really helped us guide specific targets across all channel partners.”

Brand owner
Nate Gunn
Co-Founder WildBird
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Why choose The Kynship System?

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Proven results in driving growth and improving profitability.
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Comprehensive approach that covers all critical aspects of business development.
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Data-driven strategies that adapt to market changes and business needs.
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Expertise from a team dedicated to your success.
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